At MarketPlace, we are constantly looking for what’s next in food, beverage, and supplement – and when talking CPG, there is no better place to see trends come to life than at Natural Products Expo West! Last week, I had the opportunity to walk the floor, sample products, and engage with brands that are innovating… Continue reading <span class="meta-nav">→</span>
In the vast landscape of the dietary supplement industry, branded ingredients have emerged as an undeniable force, captivating both nutraceutical manufacturers and consumers alike. Branded ingredients such as Cognizin®, Wellmune, or DE111, serve as cornerstone examples, offering unique benefits and garnering attention in a highly competitive market. So, what makes branded ingredients so appealing? Let’s… Continue reading <span class="meta-nav">→</span>
(This article covering psyllium husk is part of a series we’re calling Ingredients on the Rise, where we’re tracking emerging consumer interest in healthy and functional food, beverage, and supplement ingredients through a mix of social listening and online research. Read further for insights on the commonly understood benefits and use of psyllium husk, its… Continue reading <span class="meta-nav">→</span>
The leading strategy and branding firm focused on nutrition and wellness brands is exhibiting at this year’s Natural Products Expo West show in Anaheim, which serves as the impetus for some of the year’s biggest food and beverage launches. Continue reading <span class="meta-nav">→</span>
Food Full Circle, presented by MarketPlace, explores the cyclical way in which the food industry is transformed by consumer demand and through products that are increasingly healthy, sustainable, accessible, and delightful. It unpacks how nutrition industry executives can cultivate meaningful and successful brand experiences—the bridges that connect innovation to consumers and, ultimately, complete this circle… Continue reading <span class="meta-nav">→</span>
Food Full Circle, presented by MarketPlace, explores the cyclical way in which the food industry is transformed by consumer demand and through products that are increasingly healthy, sustainable, accessible, and delightful. Finally, it unpacks how nutrition industry execs can cultivate meaningful and successful brand experiences—the bridges that connect innovation to consumer and, ultimately, complete this… Continue reading <span class="meta-nav">→</span>
