Recent food consumer research from Nextin reveals that most Americans recognize nutritional gaps in their diets and consume too many processed foods, presenting opportunities for CPG brands to develop products that align with health goals without compromising on taste. Read the article here.
Despite protein’s current popularity, fiber is a more common deficiency for women. Additionally, consumers are increasingly looking for snacks that go beyond providing a satisfying or indulgent eating experience. According to snack trend research from Nextin, women are more likely than men to prefer snacks that support gut health, digestion, and weight loss. They are also… Continue reading <span class="meta-nav">→</span>
MarketPlace Branding, a leading strategy, marketing, and creative firm serving human and pet nutrition brands, is excited to announce recent accolades from Hermes Creative Awards and Graphic Design USA (GDUSA). MarketPlace received three Gold Winner Hermes Creative Awards and two Honorable Mentions: The international creative competition, in its 18th year, is one of the largest… Continue reading <span class="meta-nav">→</span>
Leading food marketing agency, MarketPlace Branding, has reignited Ronzoni’s legacy as America’s pasta brand with an evolution of the 108-year-old brand’s strategy, positioning, packaging, and online presence. Continue reading <span class="meta-nav">→</span>
(This article covering elderberry is part of a series we’re calling Ingredients on the Rise, where we’re tracking emerging consumer interest in healthy and functional food, beverage, and supplement ingredients through a mix of social listening and online research. Read further for insights on the commonly understood benefits and use of elderberry, its formulation considerations,… Continue reading <span class="meta-nav">→</span>
(This article covering blue-green algae (spirulina) is part of a series we’re calling Ingredients on the Rise, where we’re tracking emerging consumer interest in healthy and functional food, beverage, and supplement ingredients through a mix of social listening and online research. Read further for insights on the commonly understood benefits and use of spirulina, its… Continue reading <span class="meta-nav">→</span>
(This article covering butterfly pea flower is part of a series we’re calling Ingredients on the Rise, where we’re tracking emerging consumer interest in healthy and functional food, beverage, and supplement ingredients through a mix of social listening and online research. Read further for insights on the commonly understood benefits and use of the pea… Continue reading <span class="meta-nav">→</span>
(This article covering psyllium husk is part of a series we’re calling Ingredients on the Rise, where we’re tracking emerging consumer interest in healthy and functional food, beverage, and supplement ingredients through a mix of social listening and online research. Read further for insights on the commonly understood benefits and use of psyllium husk, its… Continue reading <span class="meta-nav">→</span>
(This article covering dragon fruit is part of a series we’re calling Ingredients on the Rise, where we’re tracking emerging consumer interest in healthy and functional food, beverage, and supplement ingredients through a mix of social listening and online research. Read further for insights on the commonly understood benefits and use of dragon fruit, its… Continue reading <span class="meta-nav">→</span>
