Every Winter I miss the smell of fresh cut grass and the sunny weekends spent down at the creek and find myself wondering, “Why do I live in a part of the country where there are four distinct seasons?” But this Winter, I managed to break that cycle. A friend of mine gifted me a… Continue reading <span class="meta-nav">→</span>
Category: Uncategorized
Fresh Positioning
Landshire is a manufacturer and marketer of packaged sandwiches and snacks distributed throughout the United States. Landshire had a business-to-business website and needed a consumer-driven website that also promoted their companies’ growing capabilities. Moreover, Landshire was receiving pressure from Walmart to boost sales or face the loss of shelf space. We worked with Landshire to… Continue reading <span class="meta-nav">→</span>
Brand Extension
Baldwin Richardson Foods is a manufacturer of ingredients and products for the industrial and foodservice markets. Additionally…they produce and market (3) distinct consumer brands. Challenging? Yes. In approaching the development of this new website, our two largest tasks were to 1) develop a brand face for Baldwin Richardson as an identity did not exist and… Continue reading <span class="meta-nav">→</span>