Pet product strategy. Branding. Packaging. Promotion. We’re the pet marketing agency for brands that are motivated to grow.

The Pet Marketing Agency

Across categories—treats, food, supplements, grooming, dental—we’ve worked with leading pet brands like FURminator, Farmland Traditions, TropiClean, and Fresh Breath at critical points in their growth to reposition and rebrand, bring new products to market, and drive business results.

Are you ready to reach the next level?

Pet Business Consulting

Those in the pet category—and those seeking to enter it—turn to MarketPlace for strategic guidance. As specialists in the pet industry, our know-how is about more than focus. We invest in our expertise.

Each year, we stay ahead of trends by conducting our own research, surveying 700+ pet parents across the U.S. We present these pet trends and consumer insights at influential industry events like the National Animal Supplement Council’s Annual Conference and global B2B expo SupplySide West. And we remain immersed in the pet category through pet industry trade shows like Global Pet Expo, Petfood Forum, and SuperZoo.

Beyond our work in the CPG pet space, we’re networked throughout the supply chain, from B2B ingredients to contract manufacturers to packaging suppliers. Whether we support new product commercialization or redefine an established brand to retain and gain ground in an evolving category, MarketPlace has the insights, connections, and capabilities to help your pet brand grow.